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Backtesting

Backtesting

Backtest your sportsbook pricing, market coverage, and trading performance using historical odds from 80+ bookmakers.

Our Backtesting service is built on the Odds Archive, which contains Prematch and Live odds movements from 80+ sportsbooks collected since 2023. Our team of Trading Analysts can run backtesting using predefined templates or create custom reports tailored to your specific requirements.
Why Backtesting?

We turn historical market data into answers for your complex trading questions

Validate past decisions

See how your pricing, margins, and closing lines performed in real market conditions.

Compare with 
competitors

Discover where your sportsbook was leading the market — and where you were losing uptime or coverage against 80+ bookmakers.

Test pricing hypotheses 
safely

Evaluate how strategy or pricing changes would have performed on historical data before making them live.

Investigate custom 
questions

Need to trace specific arbitrage spikes or analyze niche markets? Our analysts build custom reports around your exact requirements.

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Use Cases

Our existing templates support the following use cases.

Reports
5+ reports
Arbitrage Report
Coverage Report
Markets Uptime / Downtime Report
Overpriced Markets Report
CLV (Closing Line Value) / OLV (Opening Line Value) Report

Arbitrage Report

Find all arbitrage bets based on specific filtering criteria. For example, identify all arbitrage opportunities between Bookmaker1 and YourBookmaker with 3%+ profitability and a minimum lifetime of 3 seconds. All arbitrage bets are settled using a $1 stake. GGR is calculated for all bets and grouped by sport and league.

Report Examples

View sample reports we've shared on LinkedIn

OddsMarket OddsMarket

Closing Live Value

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OddsMarket OddsMarket

Coverage

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OddsMarket OddsMarket

Arbitrage

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OddsMarket OddsMarket
OddsMarket OddsMarket

SuperBowl Margin

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OddsMarket OddsMarket

Market DownTime

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Our partners

Top industry leaders trust OddsMarket

Testimonials

Hear from Our Clients

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"Our cooperation with Odds Market significantly improved our Risk operations as they understand our requirements and deliver them on time, providing a first-class service.

Spyros Chalkias

Head of Risk
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OddsMarket has been a trusted fast odds data supplier for us since 2019...

Artem Kolodyazhnyy

Sportsbook Platform, Head of Product
quotes
...The Odds Archive has also proven incredibly useful in my daily reporting of our trading performance…

Thanos Gkiokas

Sportsbook Director
Novibet
FAQ

Frequently Asked Questions

Just your specific requirements. Tell us which report type you need (e.g., Uptime, Coverage, or Arbitrage), the timeframe, and the sportsbooks you want to analyze. Our team of trading analysts handles all data extraction, calculations, and reporting for you.
Absolutely. While we offer 5 ready-to-use report templates, our analysts can build fully customized reports tailored to your specific business questions, unique metrics, or pricing hypotheses.
Turnaround time depends on the scope of the request, but standard reports built on our existing templates are typically delivered within 1–2 business days. We will confirm the exact delivery timeline before getting started.
You’ll receive structured, ready-to-use files (Excel or CSV) containing clear breakdowns and pre-calculated key metrics like turnover, profit, and uptime percentages. You can immediately share them with your team or management without any manual post-processing.
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Ready to understand your past performance?

Turn historical odds data into actionable insights for your sportsbook

Book a Demo